The SIMPLICITY program is co-led by Prof. John Maeda (vision/operations lead), Prof. Dan Ariely (analytics/psychology lead), and Henry Holtzman (technology/privacy lead). The program draws upon a team of over thirty world-reknowned principal investigators that form the faculty of the Media Lab. Each research unit is powered by teams of MIT undergraduate and graduate students that invent in the language of working prototypes that we refer to as demos.

Our industrial advisory board consists of the primary constituents of the SIMPLICITY sponsorship program:

If you are interested in joining our sponsorship team, please contact Program Assistant Amna Carreiro via telephone (+1-617-253-8321) or e-mail (amnac **at** media.mit.edu) for more information.